The coldblack® Advantage
Light colored textiles reflect both visible and invisible rays of sunlight, meaning both heat and light. Dark colored textiles absorb both types of rays and therefore absorb heat. coldblack® reduces the absorption of heat rays particularly in the case of darker colors and in all types of textiles. The result is tangibly better heat management.
Many textiles worn in the summertime or exposed to the sun offer poor protection from damaging UV rays. The coldblack® technology guarantees a minimum UPF 30 protection when applied to any textile in any color without affecting the look or feel of the product. As a result, textiles with coldblack® can make an effective contribution to protecting against harmful UV rays.
Optimal protection from heating up due to sunlight
Because textiles finished with coldblack® heat up less in all colors compared with material without a coldblack® finish.
When applied to clothing this means that the wearer perspires less, feels better and is capable of greater performance.
Protection from UV-A and UV-B rays. UV-A rays accelerate the aging of skin. UV-B rays cause a pigment change, resulting in long term browning. Without effective UPF protection (Ultraviolet Protection Factor), aggressive oxygen molecules are released which cause sunburn or which can lead to the formation of melanoma.
OUR CUSTOMERS ARE SAYING:
“Your help and assistance has made the process of purchasing additional jerseys a very enjoyable experience – Thank you!” — Brenda (CA) - September 2014
Just wanted to say thanks for your efforts on the jerseys. We received numerous comments that we had the best jerseys at the event (of >1k people). — Charlie - Yale School of Medicine - Sept. 2014
[The kits] look fantastic! Thank you for your fantastic support with this. I have left you a very positive report on the feedback survey!! — Johncraig (UK) - Sept 2014
“Everyone loves the kit! We’re going to expand it to a full kit in the fall with jackets, LS jerseys and bibs for CX season.” — Tom (MI) - May 2014
“We received our jerseys yesterday and they look great. Thank you for all your help throughout the process and making sure we got them in plenty of time for our competition. I really appreciate how easy you made the process.” — Phillip (AZ) - April 2014